There’s an excellent primer to this answer in the form of a Peter Thiel lecture at Stanford titled “Competition is for Losers”.
https://www.youtube.com/watch?v=3Fx5Q8xGU8k
Monopolies are constantly trying to pretend that they have much more competition than they do. So there’s always efforts by monopolies to finance, through absurd proxy schemes, “competitors” that are fundamentally unserious. The competitors know who, essentially, is buttering their bread, and they want to keep the VC and grant bonfires burning, so they build products which could look like serious competition only to an utterly clueless and uninformed observer, as the geriatric regulators and judges whose job it is to constrain them usually are.
